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IN THE ZONE

Feb 2, 2017

Ayrshire Mag features a three page profile on Comfort's Orgatec stand.

"It was a big year for Ayrshire seating manufacturer, Comfort - climaxing at Germany’s largest commercial furniture trade event - ORGATEC. But there’s little time to relax and reflect as the Newmilns-based team launch their brand across Europe. Their metamorphosis from a small, family-run business selling office seating in the UK, to a manufacturer distributing across the whole of Europe was ambitious to say the least but, with the support of an experienced team from across the office furniture and manufacturing sectors, the future looks rosy for this dynamic brand.

Comfort’s 324 m2 exhibition stand in Cologne was certainly a bold statement. Their familiar office chairs featured prominently in a combination of Comfort’s own mesh ranges combined with Scottish fabric manufacturer – Bute’s striking, contemporary tweeds. Expanding into a wider product offering for 2017, acoustic seating pods with smart lighting and adjustable neck support complemented their well-being at work message. A firm favourite at this year’s Orgatec, agile work trends inspired sit-stand desking and storage solutions, and demonstrated innovative technology integration.

Punchy upholstery from both Bute and Camira also featured on their Elematrix soft seating. A range of stools, tables, pods, hot desks and accessories created comfortable zones for informal meeting or relaxing. Luxurious leather and cowhide lounge seating also offered battle-weary visitors much-needed feet-up time.

Particular focus was extended to Comfort’s flagship Ergohuman chair – celebrating its 10th anniversary this year and over a million units sold. Their latest chairs to be launched – Genidia and Genidia Smart, also took centre stage, showcasing some of the most innovative technology and materials on the market. 

To further celebrate their flagship chair Ergohuman’s tenth birthday, Comfort will be running special promotions and events at the start of the new year. Comfort also look forward to introducing their expanded furniture offering in 2017. Punchy upholstery also featured on their Elematrix soft seating and proved popular among visitors. A range of stools, tables, pods, hot desks and accessories created comfortable zones for informal meeting or relaxing. Luxurious leather and cowhide lounge seating also offered battle-weary visitors much-needed feet-up time.

Particular focus was on Comfort’s flagship Ergohuman chair – now celebrating its 10th anniversary with over a million units sold. Their latest chairs to be launched – Genidia and Genidia Smart, also took centre stage, showcasing some of the most innovative technology on the market.

CEO, Gareth Gillespie, is thrilled about what 2016 brought to the business: “Orgatec was a big deal for us. We were well known within the UK office furniture sector as a distributer of exceptional ergonomic seating, but we needed to make impact on the bigger stage and get the message out about our investment in both manufacturing and distribution across the whole of Europe.”

To further celebrate their flagship chair Ergohuman’s tenth birthday, Comfort will be running special promotions and events. Comfort also look forward to launching their expanded furniture offering later in 2017."

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